Mr. Sarmad Ali, Jang Media Group, sent us this story

Daily Jang is a 75 year old newspaper brand that enjoys a 50%+ share of the newspaper readership in Pakistan.

The Jang Classified ads have enjoyed an unrivaled position in Pakistan, with nearly 70% of the classified market it reaches millions of newspaper readers every Sunday. In order to facilitate its readers, Jang group has taken a bold new initiative in the world of classified ads. Jang has introduced QR codes in its print classifieds. The QR code can be scanned to access photos and videos about classified ads in the automobile and property sector.

Jang classified advertisers simply ask for the QR feature at the time of booking. They will receive a unique code on their mobile number they used to register the classified ad. They can then logon to the Jang QR classified website, which is sent with the sms, using the unique code. Here they can upload photos and videos related to their advertisement in Jang classifieds.

Readers will be able to see QR codes embedded with advertisements in the Sunday edition of Jang Classifieds. They can use any QR reader app on their smartphones to scan the code and see pictures and videos of the automobile and property that is being advertised.

This will help readers not only see what is on offer, but it will help them in their shortlisting process. The sellers can stand out from other advertisements by giving more information to potential buyers.

It is important to remember that an advertisement in Jang classifieds is safer and more credible than free online advertisements. Jang values the trust of its readers and advertisers, therefore, required national id card information before any ad is placed. This ensures that the ads are credible and genuine. As the ads are also paid for, you can also rest assured that the advertiser is genuine and is invested in selling.

Jang has long been the leader and most trusted classified source for customers for decades. With this major new innovation and development, Jang has clearly show it is the classified leader and is going to stay there for a long time to come.